Last updated: May 2026 — James Whitfield, Heydayfashion

Privacy Policy

Introduction

Welcome to heydayfashion.co.uk. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website. This policy applies to all users of heydayfashion.co.uk, a website operated by James Whitfield that provides reviews and information about new betting sites available in Great Britain.

By continuing to use heydayfashion.co.uk, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our website immediately.

This Privacy Policy was last updated in 2026 and complies with applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

When you use heydayfashion.co.uk, we may collect the following categories of information:

Usage Data: Information about how you interact with our website, including pages visited, time spent on pages, links clicked, and referring URLs.
Device and Technical Data: Your IP address, browser type and version, operating system, screen resolution, and device identifiers.
Cookie Data: Data collected through cookies and similar tracking technologies as described in the Cookies section below.
Communications Data: If you contact us directly via email, we may retain the content of your message and your contact details.

We do not intentionally collect sensitive personal data. heydayfashion.co.uk does not require you to create an account or submit personal details to access our content.

Cookies and Tracking Technologies

heydayfashion.co.uk uses cookies to enhance your browsing experience and to gather analytical data. Cookies are small text files stored on your device. We use the following types of cookies:

Essential Cookies: Necessary for the basic functionality of the website.
Analytics Cookies: Used to track visitor behaviour and measure site performance.
Advertising and Affiliate Cookies: Used to track referrals to third-party betting platforms through our affiliate links.

You may control or disable cookies through your browser settings at any time. Please be aware that disabling certain cookies may affect the functionality of heydayfashion.co.uk.

Analytics

We use third-party analytics tools, including Google Analytics, to understand how visitors use heydayfashion.co.uk. These tools collect anonymised data about page views, session duration, and user behaviour. This data helps us improve the quality and relevance of our content. Google's privacy practices can be reviewed at google.com/privacy.

Third-Party Links and Affiliate Relationships

heydayfashion.co.uk contains links to third-party betting sites and gambling platforms. These links may include affiliate tracking codes through which we may earn a commission. We are not responsible for the privacy practices of external websites. We strongly encourage you to review the privacy policies of any third-party site you visit through links on heydayfashion.co.uk.

How We Use Your Information

Information collected through heydayfashion.co.uk is used for the following purposes:

To analyse and improve website performance and user experience.
To monitor traffic and detect fraudulent or abusive activity.
To fulfil legal obligations under UK data protection law.
To respond to direct enquiries submitted by users.

Your Rights Under UK GDPR

As a user based in Great Britain, you have the following rights regarding your personal data:

Right of Access: You may request a copy of any personal data we hold about you.
Right to Rectification: You may request correction of inaccurate or incomplete data.
Right to Erasure: You may request deletion of your personal data where applicable.
Right to Object: You may object to the processing of your data for specific purposes.
Right to Data Portability: You may request that your data be transferred in a structured format.

To exercise any of these rights, please contact us using the details provided below.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or as required by applicable law. Analytics and cookie data is typically retained for no longer than 26 months.

Contact Information

If you have any questions, concerns, or requests relating to this Privacy Policy, please contact the responsible person directly:

Name: James Whitfield
Website: heydayfashion.co.uk
Email: [email protected]

James Whitfield is the data controller for heydayfashion.co.uk and is responsible for ensuring this website complies with all applicable UK data protection obligations. We aim to respond to all enquiries within 30 days of receipt.